TechM partners with Global Chess League to revolutionize chess world

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Tech Mahindra Leads the Global Chess League Revolution

Reviving Chess Through Technological Innovation

The Origins of Chess and Tech Mahindra’s Role

A social media post from 2020 has sparked a chess renaissance, with Anand Mahindra’s response propelling the game into a new era. Once known as Chaturanga in ancient times, chess has roots dating back to the 7th century. Celebrating the 100th anniversary of the International Chess Federation, Tech Mahindra is spearheading the Global Chess League (GCL) to bring the game to a wider audience.

Expanding the Chess Universe

The Success of GCL and Future Projections

Tech Mahindra’s partnership with FIDE for the GCL’s second season in London showcases how technology like AI and data analytics can revolutionize chess. Following a successful debut in Dubai, which drew millions of viewers, the league’s growth is exponential. With a sponsorship of the 2024 Chess Olympiad in Budapest, GCL is projected to generate $40 million in value for stakeholders in the next five years.

Embracing Innovation for Chess Fans

Fan Nxt Platform and the Future of Chess Engagement

TechM’s Fan Nxt platform offers fans an immersive experience through AI, augmented reality, and virtual reality. Providing real-time analysis of top players’ games and metaverse experiences, Tech Mahindra aims to engage fans like never before. By leveraging technology to detect cheating and enhance player experience, the platform continues to push boundaries in chess entertainment.

Building a Chess Community Through Collaboration

GCL Teams, Partnerships, and Marketing Strategies

With six teams competing in the league and partnerships with streaming platforms globally, GCL is set to elevate chess to new heights. From cricketers to industry leaders, team owners bring diversity to the league. As sponsorship interest grows and fantasy league options are explored, Tech Mahindra’s innovative approach ensures chess’s enduring appeal in the digital age.

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